Boss Caffè.
Multi-platform food ordering and delivery system for a city institution.
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The challenge
Client's needs.
Increase mobile visits and orders
Boost mobile traffic and online food orders, while turning the website into a real driver of phone calls and visits to the restaurant.
Refresh the visual brand
Plan and execute a digital strategy with new video content and a fresh photo style that captures the unique charm of Boss Caffe.
Grow social media presence
Build a strong, recognizable presence on Facebook and Instagram, transforming limited activity into an active, engaging social media channel.
What we built
Solutions.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
Multi-Platform Ordering
Built an online food ordering and delivery service available across multiple platforms, making it easy for customers to order from wherever they are.
Ingredient-Based Search
Developed a custom search allowing customers to find dishes by ingredient, a feature especially useful for customers with dietary preferences or restrictions.
Video Production
Produced video content showcasing the brand, its dishes, and its atmosphere, strengthening the emotional connection between the brand and its audience online.
Social Media Strategy
Created and executed a complete social media and remarketing strategy with a strong focus on re-engaging past visitors and converting new ones.
A Subotica landmark since 1986.
Boss Caffe has anchored the heart of Subotica since 1986. The job was to bring that reputation online, with food ordering and delivery built to match the standard guests already expect.
THE RESULT
A city classic, ordered online.
From kitchen to doorstep, an ordering system and social presence that brought one of the city's best loved cafes fully online.